Health Guide Content Photography
“Health Guide is the new medical handbook for the internet, where 30% of content is written by doctors and 100% is reviewed by them. On a single clean, coherent page for each condition, it lays out a tl;dr summary, what the ailment really is, how to spot the symptoms and what you need for treatment. Rather than pushing you to nervously keep clicking, it just wants to answer the question.” - TechCrunch
During the design process of the original launch of Health Guide, I noticed that although the content on the page is beautifully written, generic stock images and graphics made in PowerPoint took away from the overall visual aesthetic of the page.
For the initial site launch, I collaborated with the team of medical writers to come up with a repository of imagery that can be used in place of stock photography on articles across the domain.